Most roof leaks don’t start with damage.
They start with sealant that shrinks, cracks, or dries out over time.

In this video, I explain the difference between the solvent-based roof sealants most of the industry still uses and the moisture-cured sealant used on Rockwood and Flagstaff.

Here’s the simple version:

·         Solvent-based sealants rely on chemicals that eventually evaporate

·         As those solvents bleed out, the sealant shrinks and cracks

·         That’s why they require regular replacement and touch-ups

A moisture-cured sealant works differently.
It cures by reacting with moisture in the air, creating a stronger, more stable bond that doesn’t dry out or shrink the same way.

I call it virtually maintenance-free for a reason.
You should still inspect your roof periodically, not because the material fails, but because anything touched by humans deserves a quick check.

Why this matters to you:
When you understand and can explain this clearly, you help customers avoid preventable leaks, reduce long-term headaches, and build confidence in the product, and in you.

Watch the video below.

—
Zach